Sixty local families facing financial hardship while undergoing cancer treatment will benefit from the first round of fundraising.

Hastings Co-op in Wauchope is supporting the charity which has put two sets of wings on the side of the IGA in Bransdon Street.

There are already wings in Port Macquarie and people stand in front of them, get their photos taken, upload them on to social media and donate to the charity.

“It’s fun, and it’s become a real tourist attraction, and we hope the same thing will happen here in Wauchope,” said Skye Petho.

Mid North Coast Cancer Institute social worker Nicole Edwards said donations and food and petrol vouchers from Hastings Co-op will help local families struggling to pay their household bills while a loved one, and often an income earner, is undergoing cancer treatment.

"These people are identified by our social workers as those who would benefit from a helping hand during what is a very difficult time,” she said.

"The assistance includes Hastings Co-op vouchers, ensuring families have access to groceries and fuel.

“Knowing help is there if needed is a big weight off some patients’ shoulders, and a huge relief for our staff who can be confident financial assistance will be available for those who really need it."